Small Business

Courting Customers Feels Like Speed Dating

You know that it’s true. Today’s customer has the internet at their fingertips with their hands full of what you want—cash. How cheap and how fast can you deliver whatever product or service it is that they need or want? It seems that this is the only set of questions that matter to the consumers willing to part with their [...]

2018-10-16T16:16:06-04:00January 2, 2012|Small Business|

The Legend of Cash Mountain

Let me share a little story; no, it is more of a legend than a story because if you dig deep enough there is always some truth to every legend. This one is called The Legend of Cash Mountain. Every business owner, either consciously or subconsciously, has had a relationship with Cash Mountain. We all believed, at some point, that [...]

2021-06-21T11:00:35-04:00January 2, 2012|Small Business|

Stop Looking for Business Secrets

The Internet presents a huge opportunity to share ideas and learn from the masters. Unfortunately, it has also given us a TON of snake oil salespeople. You know what I mean; Learn the 7 Secrets That Will Transform Your Business Overnight or Four Marketing Tricks That Will Increase Your Sales Ten Fold. Yes, those headlines are compelling and get clicked [...]

2021-06-21T10:58:10-04:00January 2, 2012|Small Business|

Small Business Owners: Don’t Be A Lemming!

Tough economic times require decisions that are as unique as your business. Why then, are so many independent business owners following the pack and taking action that could significantly hurt, if not kill, their business going forward? Re-think the lay-offs. Think about it: If other companies are reducing their workforce; they are, in effect, backing out of the marketplace: They [...]

2021-06-21T10:49:41-04:00January 2, 2012|Small Business|

Owing a Small Business: Pain or Pleasure?

Does it feel like your Small Business has done nothing but put you in debt and suck up all your free time? You’re not alone. Almost every Small Business Owner struggles under the weight of responsibility that comes with entrepreneurship. Someone I respect a great deal once told me, “When you own something, it owns you.” This was his response to [...]

2021-06-21T10:49:03-04:00January 2, 2012|Small Business|

Reduce Time Spent On Tire Kickers

Do you have a process to pre-qualify your leads?  Are you giving up valuable time talking to people that have no intention of engaging your services?  Every Small Business Owner, including Business Coaches, benefits by narrowing down their leads to potential customers that might actually do business with them. Your website is a great place to begin the pre-qualification process.  Start [...]

2021-06-21T10:56:51-04:00January 2, 2012|Small Business|

Don’t Give Up Too Soon

Do you give up too quickly?  Instead of abandoning a plan all together, maybe it’s just time to re-group. Every plan isn’t a born winner; you have to mold it, test it and adjust it.  Having the strength to admit what works and what doesn’t is an important aspect of every successful entrepreneur. Talk to a business coach or mentor – [...]

2021-06-21T09:28:26-04:00January 2, 2012|Small Business|

Three Questions for Every Customer

How well or how lousy does your small business meet the needs and wants of your customer?  Have you asked?  Most small business owners do not gather or take advantage of this critical information; their most valuable company asset. WHAT WE DO: Ask every customer three short questions: What do you like about doing business with us? What do you hate about [...]

2021-06-21T11:03:35-04:00January 2, 2012|Small Business|
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